The future of POS with Joel Satchi, Co-Founder Emenu Now & Vikram Badhwar, Director of International Retail at Starbucks

Mar 20, 2024
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0:42:58
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Welcome back to another episode of the Tech On Toast podcast, where we delve into the world of hospitality technology and how it can simplify your operations. In this episode, we had the pleasure of welcoming Joel Satchi, co-founder of EMenu Now, and Vikram Badhwar, Director of International Retail Technology for Starbucks.Simplifying Hospitality TechWe kicked off the episode by discussing how EMenu Now is revolutionising the hospitality tech space by offering solutions that boost sales, cut costs, and enhance customer experiences. Joel emphasised the importance of sustainability and exceptional service, highlighting how their products can reduce waste and provide the support businesses need during peak times.The Future of POSVikram shared his insights on the evolving POS landscape, noting the shift towards more agile and leaner systems. We discussed how smaller tech players are challenging the status quo, offering nimble and cost-effective solutions that are gaining traction over traditional, cumbersome POS systems.Data UtilisationBoth guests agreed on the untapped potential of data in the hospitality industry. While larger enterprises like Starbucks have dedicated teams for data analysis, smaller businesses often overlook this valuable resource. E-Menu Now steps in to help these businesses by providing actionable insights and helping them monetise their data.Loyalty and Customer RetentionThe conversation also touched on the importance of loyalty programmes and how they're not just about discounts or points. Joel stressed the significance of simply thanking customers and creating a comfortable environment for them to return to.The Role of Technology in Staff RetentionVikram highlighted the critical role of technology in staff retention, explaining how technology can make employees' jobs easier and more enjoyable, which in turn can foster loyalty to the brand.Partnering with Drinks SuppliersJoel shared an exciting development where EMenu Now has partnered with major drink suppliers to promote their products through digital menus, leading to a significant increase in sales.Looking AheadAs we wrapped up the episode, we reflected on the future of hospitality technology, agreeing that it will continue to evolve, offering more choices for consumers and better tools for staff. The goal is to create a win-win situation where technology enhances the experience for everyone involved.Thank you for tuning in to the Tech On Toast podcast. We hope you found the insights from Joel and Vikram as enlightening as we did. Don't forget to visit techontoast.community for more resources, and join us next time for more tech talk over toast!